The SPI & Times Newspapers Christmas Gift Campaign will focus on giving travel experiences as gifts this holiday season.

Formatted ads include: company name, logo, 20 word description of package, rate in US dollars, website or address, and phone number. Partners can submit one formatted ad per campaign (eg. VCM will not be able to change the formatted ads in the middle of the campaign).

Campaign Dates:
November 27: Seattle Times, Northwest Weekend
December 4: Seattle PI, Getaways - Gift Guide
December 11: Seattle Times, Northwest Weekend
December 18: Seattle PI, Getaways

VCM Partner Rate:
Campaign = $315 + gst

To Book your space in this program click on the Ad Space Booking Form Below. The form must be signed and faxed to 604-739-0153 to reserve ad space.

This is the perfect opportunity to reach 385,000 Western Washington adults! By participating in this SPI & Times campaign you will be included in the annual Gift Guide issue of Getaways, published in the Seattle PI on Thursday, December 4. This annual guide features the latest gear, gadgets and gift ideas — helping you reach an audience at just the right moment to make it onto their holiday shopping lists.

Circulation:

Seattle Times & Seattle Post Intelligencer:
Daily Circulation: 350,341
Daily Readership: 817,000

Northwest Weekend issues in the Seattle PI & Times:
Women, college grads, homeowners, high-income households ... target them all with The Seattle Times Northwest Weekend and the Seattle Post-Intelligencer Getaways.

NW Weekend and Getaways
• Reader-friendly tabloid format
• A weekend guide with a long shelf life
• Special themed annual issues

Northwest Weekend and Getaways Readership Profile:
Northwest Weekend/ Getaways Weekday Readers

Gender
Male 43%
Female 57%

Age
18 – 34 19%
35 – 54 40%
55 or older 41%

Children in Household
Under 17 29%

Average Age 50.7

Education
H.S. grad or less 18%
Some college 39%
College grad (4 yrs.) 30%
Post grad work/degree 13%

Home Ownership
Own 75%
Rent or other 25%

Household Income
$100,000 or more 27%
$75,000 – $99,999 21%
$50,000 – $74,999 24%
Less than $50,000 28%
Average $76,300

Occupation
White collar 52%
Prof/Mgr/Tech 32%
Blue collar 14

Western Canada issues of Getaway in the Seattle PI & Times:
Target the more than 1.3 million Western Washington adults who've traveled to Canada in the past three years when you advertise in our four seasonal issues of Getaways: Western Canada. These special issues feature the best of British Columbia, including gorgeous destinations and fun outdoor activities for every season. Each time you advertise in Getaways, you'll reach more than 400,000 readers of the weekday Seattle PI. And when you add Northwest Weekend in The Seattle Times to your schedule, you'll more than double your reach.

Questions?

Rebecca Vossepoel
Manager, Marketing Program
Direct: 604-484-5362
Toll Free: 1-800-667-3306
Fax: 604-739-0153
Email: rebecca@vcmbc.com
Website: www.vcmbc.com

Please Note:  Most Vancouver, Coast & Mountains programs have limited advertising space available, and many fill up well before the deadline.  Programs are sold on a first come first served basis, with space being reserved by a signed contract only.