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TIABC
Tourism News
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Follow
the links below for a complete update from the Tourism Industry
Association of British Columbia.
BC
Tourism Industry Conference Update
Look
who's joined TIABC
PDMO
Taskforce Update
As
indicated in our last communiqué, TIABC`s PDMO Task Force met again on September 14.
This meeting focused strictly on gathering more information following our commitment
to be as thorough as we can be. We had a very thorough briefing from Grant McKay,
Assistant Deputy Minister, Tourism Division (Ministry of Jobs, Tourism and Innovation)
regarding the details of the current PDMO funding model. We also spoke to other
organizational and political advisers about the structure and funding of the
previous TBC organization and how we in tourism can best present our eventual
model to government. As well, we reviewed a competitive analysis of how other
jurisdictions have structured their marketing organizations and discussed next
steps.
We`ll continue to meet over the next few weeks to tie down the details of a draft
PDMO model. That will be the basis for our discussions with you. If you have
any questions, do not hesitate to contact any one of us:
·
Dave Butler - Task Force Chair – daveb@cmhinc.com
·
Kevin Walker – kevin@walkerhospitality.com
·
Dan Stefanson – dstefanson@tourismabbotsford.ca
·
Ingrid Dilschneider – idilschneider@predatorridge.com
·
Ingrid Jarrett – ijarrett@watermarkbeachresort.com
·
Gordon Johnson – rgjohnson@deltahotels.com
Regards,
Ingrid & Ingrid
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New
Partnership with Green
Tourism Canada
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| Vancouver,
Coast and Mountains is pleased to announce a new
partnership with Green Tourism Canada that will help
tourism operators in our region to reduce their carbon
footprint and become more sustainable in their daily
operations.
The demand for “green” tourism options continues to grow in the global marketplace.
As environmental concerns mount, consumers are becoming
more discerning in their travel decisions. It is
more important than ever for tourism operators in
our region to reduce their carbon footprint and adopt
a triple-bottom line approach to their business.
Through ongoing support and education, Green Tourism
Canada provides a road map in sustainability for
operators to follow.
To help us determine the interest and requirements of tourism operators in our
region, we invite you to take 5 minutes out of
your busy schedule to take this short survey.
Your feedback is important to us.
http://www.vcmbc.com/enews/2011/greentourismcanada_survey.htm
Stay tuned for more information about our new
partnership with Green Tourism Canada.
For
more details or
more
information
on greening
your business, please contact Charlie James,
charlie@greentourismcanada.com or 604.813.2557
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Travel
Trade Report
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| In
conjunction with Tourism BC, the VCM Travel Trade
team invites you to participate in a marketing program
targeting the North American travel trade. BC Currents is a quarterly e-newsletter that is distributed through
the Tourism BC database of key accounts for the trade.
The
next issue will focus on Winter 2011 and will coincide
with a winter consumer campaign by Tourism BC.
Items to include are updates
to:
- Ski/Snowboard
- Non-Ski/Snowboard activities
- Festivals and Events from November to March
- New Products
Please Note: BC Currents is is different than the New Product
Bulletin. For BC Currents, we do not need detailed contact information or rates.
Simply the product or event name,
a 50 word description and website.
Please send your submissions to Jason Knibbs at jason@vcmbc.com.
The
deadline for this is Monday, September 26th.
For more information
about Vancouver, Coast & Mountains Travel Trade activities, contact Jason Knibbs at jason@vcmbc.com or 604.484.5363.
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Sustainable Tourism Guide Available
Tourism British Columbia is pleased to announce the release of a new Tourism
Business Essentials Guide!
Sustainable Tourism
Sustainable Tourism is a practical guide to making your business more sustainable,
efficient, and successful. By understanding and applying
the three pillars of sustainability – environmental, social
and economical - businesses can realize financial savings
and help create stronger businesses and communities.
The Tourism Business Essentials guides are free, practical resources for tourism
operators to learn more about the tourism industry and
about how to build their businesses. When reading these
guides, we encourage you to think of each guide as a single
‘chapter’ within the much larger ‘book of tourism’ - and
not just as stand-alone publications.
If you require more information, please contact: tourismbusinessessentials@gov.bc.ca
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Tourism
Industry Conference - Early Registration ends September
30 |
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The 2011 BC Tourism Industry Conference will be held October 24 - 26, 2011 at
the Victoria Conference Centre & The Fairmont Empress
Hotel.
Early bird registration ends on September 30. Register today and save $100! And
did you know that TIABC members save an even
further $100?
Click here to register for the 2011 BC Tourism Industry Conference today.
Click here
to contact
Kitka Neyedli, Membership & Industry
Relations Coordinator, if you are interested in becoming
a Member. The $100 discount applies to all staff
and board members!
Check
out
www.bctourismindustryconference.ca
for programming details!
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Feature
Marketing Opportunity - Northwest Women's Show - Last Chance
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| Here's
your last chance to book booth space in the Vancouver,
Coast & Mountains section at the 2012! The 24th annual Seattle
show will get you in front of approximately 24,000
people. Held annually in Seattle, the 2012 show takes
place from March 2-4 and is one of the largest women's
expos in the United States. Be a part of the VCM
section and receive a discount on
booth
rates.
Click here a booking form and more information.
For more information about the different consumer shows that Vancouver, Coast
& Mountains attends please contact Doleen Dean at doleen@vcmbc.com or 604.638.6932.
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604 Pulse - ongoing deadline
Meeting
Places 2012 - deadline September 23
Tourism
BC Outdoor Adventure Guide - deadline September 20
Digital
Guide Monthly Deals - deadline - September 23
WestJet Up! Inflight Magazine - deadline - October 14
..........................
Current marketing opportunities are always available at www.vcmtourism.com. |
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September 1 - Seafood with a View, Sunset Magazine.
September 1 - Northern Exposure, Jeff Book, Coastal Living Magazine. (PDF here)
August 25 - Get 'tickled pink' at the Fairmont this fall, Barbara Braidwood & Rick Cropp, Vancouver Province. |
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Sep 23, 2011
Vancouver AM's 35th Anniversary Celebration
Sep 30, 2011
Vancouver AM
Speaker: Honorable Pat Bell, Minister of Jobs, Tourism
& Innovation
Oct 24 - 26, 2011
BC Tourism Industry Conference
June 19 - 21, 2012
VCM
Regional Tourism Leaders Forum & Annual General Meeting
.......................... Current & upcoming industry events
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