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The Canadian Tourism Commission has just completed
the launch of their enhanced Canadian Specialist
program in all our markets: US, India, Brazil, China,
Mexico, Japan, United Kingdom, S. Korea, France,
Germany and Australia. You can preview the program
via http://csp.canada.travel/. The Canadian Specialist
Program (CSP) is an interactive standardized program
that offers travel agents a user-friendly way to
sell Canada more effectively. The easy-to-use format
gives agents a competitive edge for Canada and allows
them to offer high degree of customer satisfaction.
CSP
training is like a personalized tour through Canada's "wow" experiences. The series is presented in eight training modules: Introduction,
British Columbia/Alberta, Manitoba/Saskatchewan, Ontario/Quebec,
Atlantic Provinces, Canada’s North, Winter Experiences
and Aboriginal Experiences. Imaginative visuals make
the learning experience fun with such tools as an interactive
map with itineraries and classic driving routes for
agents and operators to download, plus photo carousels
that showcase Canadian travel experiences. While learning
at their own pace, agents must pass a quiz on each
module to progress to the next. As a time investment
is required, we are seeing that agents completing the
course are true sellers of Canada and have embraced
the many wonderful assets the country offers.
Agents
successfully completing the course receive a suitable
for framing certificate
and will also gain access to a wide range of benefits
outside website offerings—CSP agent familiarization
(fam) trips, discounts, partnership funding for promotions,
listing on the CTC’s consumer website, window display
materials—and much more depending on markets.
The
CTC requests your input to provide some significant
special
offers for
CSP graduates when they visit your province. This
can be hotel discounts, industry rates, attraction
passes,
spa discounts, rental car offers, city tours,complimentary
cocktail or breakfast, etc. Agents taking advantage
of the offers will contact you or your designated
suppliers directly through the details you provide
which will
be posted on our CSP web site in all markets. CTC
would request them to provide you a copy of their Canadian
Specialist certificate, which can be done either
via
e mail or in person. Spouse or agent guests should
be included in the offer. Please provide any restrictions
you require. You should also provide a direct link
to your website that they will include in the posting.
OFFER WITH VALID DATES
(please provide generous travel window).
DESCRIPTION AND CONDITIONS
CALL TO ACTION TO REDEEM
OFFER
DEADLINE FOR PARTICIPATION: THURSDAY JUNE 30TH
PLEASE SEND ALL OFFERS
TO:
Monica Leeck Market Development Manager
North America
Tourism British Columbia
Ministry of Jobs, Tourism & Innovation
12th Floor – 510 Burrard
Street
Vancouver, British Columbia
Canada
V6C 3A8
Ph:
604.660.4704 Fax: 604.660.3383
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